[et_pb_section fb_built=”1″ _builder_version=”4.16″ global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”Intro + Sometimes these conversions are straight forward.” _builder_version=”4.16″ global_colors_info=”{}”]<\/p>\n
Hello customers! You may not know me, but if you’ve ordered with us before I know your artwork. If you’re just window shopping, hello to you, too! Perhaps I’ll get to see your artwork soon.<\/p>\n
I’m a designer with Grey Fox Pottery; here to share some insights with you on our medallion layout process. I’ll use plenty of images to help you visualize and understand our process and the key factors that help us create beautiful custom logo clay medallions.<\/p>\n
Here we go!<\/p>\n
First, we convert your logo into black & white vector art. We like vector files (such as Adobe pdf, eps, svg, ai) because they can be resized indefinitely and never lose quality, unlike your typical image file (such as jpg, png, tiff).<\/p>\n
Some of you already have the vector files for your logo. In that case, this step goes by much faster. But it’s absolutely fine if you don’t because we can do the conversion for you.<\/p>\n
Sometimes these conversions are straight forward.<\/p>\n
[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”original submission” _builder_version=”4.21.0″ text_font_size=”13px” text_orientation=”center” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″]<\/p>\n
original submission<\/p>\n
[\/et_pb_text][et_pb_image src=”https:\/\/greyfoxpottery.com\/wp-content\/uploads\/2019\/06\/custom-logo-medallion-2.jpeg” align=”center” align_tablet=”center” align_phone=”center” align_last_edited=”on|desktop” admin_label=”EBC – Original” _builder_version=”4.21.0″ max_width=”70%” hover_enabled=”0″ global_colors_info=”{}” alt=”Black drawing of the characters %22EBC%22 with a cog wheel shape around them.” title_text=”custom-logo-medallion-2″ sticky_enabled=”0″][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”medallion layout” _builder_version=”4.16″ text_font_size=”13px” text_orientation=”center” global_colors_info=”{}”]medallion layout*
\n[\/et_pb_text][et_pb_image src=”https:\/\/greyfoxpottery.com\/wp-content\/uploads\/2019\/06\/custom-logo-medallion-3.jpeg” align=”center” align_tablet=”center” align_phone=”center” align_last_edited=”on|desktop” admin_label=”EBC – Medallion” _builder_version=”4.21.0″ max_width=”70%” hover_enabled=”0″ global_colors_info=”{}” alt=”Black drawing of the characters %22EBC%22 with a cog wheel shape around them.” title_text=”custom-logo-medallion-3″ sticky_enabled=”0″][\/et_pb_image][et_pb_text admin_label=”cutoff border note” _builder_version=”4.16″ text_font_size=”13px” text_orientation=”center” global_colors_info=”{}”]*thick outer border is our “cutoff border”
\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”Sometimes they require a bit more thought & creativity.” _builder_version=”4.16″ global_colors_info=”{}”]<\/p>\n
Sometimes they require a bit more thought & creativity.<\/p>\n
[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/greyfoxpottery.com\/wp-content\/uploads\/2019\/06\/custom-logo-medallion-4.jpeg” align=”center” align_tablet=”center” align_phone=”center” align_last_edited=”on|desktop” admin_label=”Neighborhood Nest – Original” _builder_version=”4.21.0″ hover_enabled=”0″ global_colors_info=”{}” alt=”Illustration of a wreath of leaves with a small birds nest with the text %22the neighborhood nest’ in the middle.” title_text=”custom-logo-medallion-4″ sticky_enabled=”0″][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/greyfoxpottery.com\/wp-content\/uploads\/2019\/06\/custom-logo-medallion-5.jpeg” align=”center” align_tablet=”center” align_phone=”center” align_last_edited=”on|desktop” admin_label=”Neighborhood Nest – Medallion” _builder_version=”4.21.0″ hover_enabled=”0″ global_colors_info=”{}” alt=”Black and white Illustration of a wreath of leaves with a small birds nest with the text %22the neighborhood nest’ in the middle.” title_text=”custom-logo-medallion-5″ sticky_enabled=”0″][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/greyfoxpottery.com\/wp-content\/uploads\/2019\/06\/custom-logo-medallion-6.jpeg” align=”center” align_tablet=”center” align_phone=”center” align_last_edited=”on|desktop” admin_label=”Integrity – Original” _builder_version=”4.21.0″ hover_enabled=”0″ border_radii=”on|10px|10px|10px|10px” global_colors_info=”{}” alt=”Text %22heating and Integrity air conditioning%22 with a colored sphere in the background.” title_text=”custom-logo-medallion-6″ sticky_enabled=”0″][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/greyfoxpottery.com\/wp-content\/uploads\/2019\/06\/custom-logo-medallion-7.jpeg” align=”center” align_tablet=”center” align_phone=”center” align_last_edited=”on|desktop” admin_label=”Integrity – Medallion” _builder_version=”4.21.0″ hover_enabled=”0″ global_colors_info=”{}” alt=”Text %22heating and Integrity air conditioning%22 with a colored sphere in the background.” title_text=”custom-logo-medallion-7″ sticky_enabled=”0″][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”Sometimes they just require more time & energy (and coffee).” _builder_version=”4.16″ global_colors_info=”{}”]<\/p>\n
Sometimes they just require more time & energy (and coffee).<\/p>\n
[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/greyfoxpottery.com\/wp-content\/uploads\/2019\/06\/custom-logo-medallion-8.jpeg” align=”center” align_tablet=”center” align_phone=”center” align_last_edited=”on|desktop” admin_label=”Girl in the Moon – Original” _builder_version=”4.21.0″ max_width=”70%” hover_enabled=”0″ border_radii=”on|10px|10px|10px|10px” global_colors_info=”{}” alt=”Illustration of a woman sitting on a crescent moon shape holding a beer glass.” title_text=”custom-logo-medallion-8″ sticky_enabled=”0″][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/greyfoxpottery.com\/wp-content\/uploads\/2019\/06\/custom-logo-medallion-9.jpeg” align=”center” align_tablet=”center” align_phone=”center” align_last_edited=”on|desktop” admin_label=”Girl in the Moon – Medallion” _builder_version=”4.21.0″ max_width=”70%” hover_enabled=”0″ global_colors_info=”{}” alt=”Illustration of a woman sitting on a crescent moon shape holding a beer glass.” title_text=”custom-logo-medallion-9″ sticky_enabled=”0″][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”And sometimes they really make us question…” _builder_version=”4.16″ global_colors_info=”{}”]<\/p>\n
And sometimes they really make us question our career paths, but I’ll keep those to myself!<\/p>\n
[\/et_pb_text][et_pb_text admin_label=”Let’s choose a logo and compare…” _builder_version=”4.16″ global_colors_info=”{}”]So how do all of these B&W images translate to clay? Let’s choose a logo and compare the two-dimensional, digital medallion with what will become the topography of the three-dimensional, clay medallion.
\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,1_3,1_3″ _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/greyfoxpottery.com\/wp-content\/uploads\/2019\/06\/custom-logo-medallion-10.jpeg” align=”center” align_tablet=”center” align_phone=”center” align_last_edited=”on|desktop” admin_label=”Kai Coffee – Medallion” _builder_version=”4.21.0″ hover_enabled=”0″ border_radii=”on|10px|10px|10px|10px” global_colors_info=”{}” alt=”Text %22Kai Coffee Hawai’i%22 with an overhead view of an illustration of a coffee mug.” title_text=”custom-logo-medallion-10″ sticky_enabled=”0″][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/greyfoxpottery.com\/wp-content\/uploads\/2019\/06\/custom-logo-medallion-11.jpeg” align=”center” align_tablet=”center” align_phone=”center” align_last_edited=”on|desktop” admin_label=”Kai Coffee – Bisque” _builder_version=”4.21.0″ hover_enabled=”0″ border_radii=”on|10px|10px|10px|10px” global_colors_info=”{}” alt=”Clay coffee mug with Text %22Kai Coffee Hawai’i%22 with an overhead view of an illustration of a coffee mug.” title_text=”custom-logo-medallion-11″ sticky_enabled=”0″][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/greyfoxpottery.com\/wp-content\/uploads\/2019\/06\/custom-logo-medallion-12.jpeg” align=”center” align_tablet=”center” align_phone=”center” align_last_edited=”on|desktop” admin_label=”Kai Coffee – Finished Mug” _builder_version=”4.21.0″ hover_enabled=”0″ border_radii=”on|10px|10px|10px|10px” global_colors_info=”{}” alt=”Black coffee mug with logo medallion with Text %22Kai Coffee Hawai’i%22 with an overhead view of an illustration of a coffee mug.” title_text=”custom-logo-medallion-12″ sticky_enabled=”0″][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”The black in the digital layout represents…” _builder_version=”4.16″ global_colors_info=”{}”]<\/p>\n
The black in the digital layout represents the glaze-filled recessed areas of the clay medallion, and white represents the raised and unglazed elements. Simple enough.<\/p>\n
Now, unless your logo is a rare unicorn, many questions will run through our minds during this conversion process. Is there enough black? Is there too much black? Are the lines bold enough? Is that a good shape for the overall medallion?<\/p>\n
The most stunning clay medallions have a healthy balance of black and white, strong and bold lines, and an outer border shaped beautifully to hold it all together.<\/p>\n
[\/et_pb_text][et_pb_text admin_label=”BALANCE.” _builder_version=”4.16″ global_colors_info=”{}”]<\/p>\n
[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”2_5,3_5″ _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}”][et_pb_column type=”2_5″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/greyfoxpottery.com\/wp-content\/uploads\/2019\/06\/custom-logo-medallion-13.jpeg” align_tablet=”center” align_phone=”center” align_last_edited=”on|desktop” admin_label=”Butter Bakery Cafe – Finished Mug” _builder_version=”4.21.0″ hover_enabled=”0″ border_radii=”on|10px|10px|10px|10px” global_colors_info=”{}” alt=”Yellow coffee mug with a logo medallion with the text %22butter bakery cafe%22 with an illustration of a butterfly.” title_text=”custom-logo-medallion-13″ sticky_enabled=”0″][\/et_pb_image][\/et_pb_column][et_pb_column type=”3_5″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”…a test run with Butter Bakery Cafe…” _builder_version=”4.16″ global_colors_info=”{}”]So what happens when we don’t have a healthy balance of black and white? What if your medallion has too much – uninterrupted black?<\/p>\n
Once upon a time, we did a test run with Butter Bakery Cafe’s extremely black art. When fired, the large amounts of liquid glaze slid down the medallion and over the outer edge.<\/p>\n
If we were to add a few white lines to interrupt the large amounts of black, the glaze would have somewhere to rest. It wouldn’t be able to pool together and make its escape in the kiln.<\/p>\n
[\/et_pb_text][et_pb_text admin_label=”clay is forgiving, but it has its limits” _builder_version=”4.16″ text_font=”Radley|700|on||||||” text_text_color=”#00a8a2″ text_font_size=”30px” global_colors_info=”{}”]clay is forgiving, but it has its limits
\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”…medallions that have too much uninterrupted white” _builder_version=”4.16″ global_colors_info=”{}”]<\/p>\n
We also try to stay away from medallions that have too much uninterrupted white. If a medallion is too white, and it has to contour around a bulbous mug (such as the potbelly), it could stretch and crack in unseemly ways. It could even pull away from the mug while being fired in the kiln.<\/p>\n
[\/et_pb_text][et_pb_text admin_label=”Sometimes it\u2019s as simple as adding a border. ” _builder_version=”4.16″ global_colors_info=”{}”]<\/p>\n
Sometimes it\u2019s as simple as adding a border.<\/p>\n
[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/greyfoxpottery.com\/wp-content\/uploads\/2019\/06\/custom-logo-medallion-1.jpeg” align=”center” align_tablet=”center” align_phone=”center” align_last_edited=”on|desktop” admin_label=”Vegan Power – Original” _builder_version=”4.21.0″ max_width=”70%” hover_enabled=”0″ border_radii=”on|10px|10px|10px|10px” global_colors_info=”{}” alt=”The text %22Vegan Power%22 In blue, follow by two green lines, then the text %22Trail Races 50k-25k%22 in black.” title_text=”custom-logo-medallion-1″ sticky_enabled=”0″][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/greyfoxpottery.com\/wp-content\/uploads\/2019\/06\/custom-logo-medallion-14.jpeg” align=”center” align_tablet=”center” align_phone=”center” align_last_edited=”on|desktop” admin_label=”Vegan Power – Medallion” _builder_version=”4.21.0″ max_width=”70%” hover_enabled=”0″ global_colors_info=”{}” alt=”The text %22Vegan Power%22, followed by two black lines, then the text %22Trail Races 50k-25k%22 in black.” title_text=”custom-logo-medallion-14″ sticky_enabled=”0″][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”Sometimes we need to add black.” _builder_version=”4.16″ global_colors_info=”{}”]<\/p>\n
Sometimes we need to add black.<\/p>\n
[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/greyfoxpottery.com\/wp-content\/uploads\/2019\/06\/custom-logo-medallion-15.jpeg” align=”center” align_tablet=”center” align_phone=”center” align_last_edited=”on|desktop” admin_label=”Jekyll Island – Original” _builder_version=”4.21.0″ max_width=”70%” hover_enabled=”0″ border_radii=”on|10px|10px|10px|10px” global_colors_info=”{}” alt=”The text %22Jekyll Island Club National Historic Landmark%22 with an complex illustration in the middle.” title_text=”custom-logo-medallion-15″ sticky_enabled=”0″][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/greyfoxpottery.com\/wp-content\/uploads\/2019\/06\/custom-logo-medallion-16.jpeg” align=”center” align_tablet=”center” align_phone=”center” align_last_edited=”on|desktop” admin_label=”Jekyll Island – Medallion” _builder_version=”4.21.0″ max_width=”70%” hover_enabled=”0″ global_colors_info=”{}” alt=”The text %22Jekyll Island Club National Historic Landmark%22 with an insignia in the middle.” title_text=”custom-logo-medallion-16″ sticky_enabled=”0″][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”Sometimes we need to add white. ” _builder_version=”4.16″ global_colors_info=”{}”]<\/p>\n
Sometimes we need to add white.<\/p>\n
[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/greyfoxpottery.com\/wp-content\/uploads\/2019\/06\/custom-logo-medallion-17.jpeg” align=”center” align_tablet=”center” align_phone=”center” align_last_edited=”on|desktop” admin_label=”Blackout Coffee – Original” _builder_version=”4.21.0″ max_width=”70%” hover_enabled=”0″ border_radii=”on|10px|10px|10px|10px” global_colors_info=”{}” alt=”The text %22blackout Coffee Co’ with a drawing of skull in the middle.” title_text=”custom-logo-medallion-17″ sticky_enabled=”0″][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/greyfoxpottery.com\/wp-content\/uploads\/2019\/06\/custom-logo-medallion-18.jpeg” align=”center” align_tablet=”center” align_phone=”center” align_last_edited=”on|desktop” admin_label=”Blackout Coffee – Medallion” _builder_version=”4.21.0″ max_width=”70%” hover_enabled=”0″ global_colors_info=”{}” alt=”The text %22blackout Coffee Co’ with a drawing of skull in the middle.” title_text=”custom-logo-medallion-18″ sticky_enabled=”0″][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”And sometimes we need to inverse the logo colors completely.” _builder_version=”4.16″ global_colors_info=”{}”]<\/p>\n
And sometimes we need to inverse the logo colors completely.<\/p>\n
[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/greyfoxpottery.com\/wp-content\/uploads\/2019\/06\/custom-logo-medallion-19.jpeg” align=”center” align_tablet=”center” align_phone=”center” align_last_edited=”on|desktop” admin_label=”Ride North – Original” _builder_version=”4.21.0″ max_width=”70%” hover_enabled=”0″ border_radii=”on|10px|10px|10px|10px” global_colors_info=”{}” alt=”Drawing of a horse running front of a group of pine trees with the text %22Ride North Never Knock Goods%22 below.” title_text=”custom-logo-medallion-19″ sticky_enabled=”0″][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/greyfoxpottery.com\/wp-content\/uploads\/2019\/06\/custom-logo-medallion-20.jpeg” align=”center” align_tablet=”center” align_phone=”center” align_last_edited=”on|desktop” admin_label=”Ride North – Medallion” _builder_version=”4.21.0″ max_width=”70%” hover_enabled=”0″ global_colors_info=”{}” alt=”Drawing of a horse running front of a group of pine trees with the text %22Ride North Never Knock Goods%22 below.” title_text=”custom-logo-medallion-20″ sticky_enabled=”0″][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”…also needs strong lines” _builder_version=”4.16″ global_colors_info=”{}”]<\/p>\n
Whether or not your logo is finely detailed or minimalistic, it needs a good balance. It also needs strong lines.<\/p>\n
[\/et_pb_text][et_pb_text admin_label=”STRONG LINES.” _builder_version=”4.16″ global_colors_info=”{}”]<\/p>\n
[\/et_pb_text][et_pb_text admin_label=”Clay is clay. It’s a forgiving material…” _builder_version=”4.16″ global_colors_info=”{}”]<\/p>\n
Clay is clay. It’s a forgiving material, but it has its limits. We work with the clay to make sure all the elements will hold strong. Your logo is pressed into a clay medallion, which is then filled with glaze, sanded clean and fired in the kiln. It needs to stand up to all of these rough journeys.<\/p>\n
[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/greyfoxpottery.com\/wp-content\/uploads\/2019\/06\/custom-logo-medallion-21.jpeg” align=”center” align_tablet=”center” align_phone=”center” align_last_edited=”on|desktop” admin_label=”Friendly Beasts – Original” _builder_version=”4.21.0″ max_width=”70%” hover_enabled=”0″ border_radii=”on|10px|10px|10px|10px” global_colors_info=”{}” alt=”Text %22Friendly Beasts Cider Company Tankard Club%22 with a drawing of a furry creating drink out of a beer stein.” title_text=”TANKARD SAMPE Blank Background Luminari.ai” sticky_enabled=”0″][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/greyfoxpottery.com\/wp-content\/uploads\/2019\/06\/custom-logo-medallion-22.jpeg” align=”center” align_tablet=”center” align_phone=”center” align_last_edited=”on|desktop” admin_label=”Friendly Beasts – Medallion” _builder_version=”4.21.0″ max_width=”70%” hover_enabled=”0″ global_colors_info=”{}” alt=”Text %22Friendly Beasts Cider Company Tankard Club%22 with a drawing of a furry creating drink out of a beer stein.” title_text=”custom-logo-medallion-22″ sticky_enabled=”0″][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”So if your logo is similar to Friendly Beasts Cider Company…” _builder_version=”4.16″ global_colors_info=”{}”]<\/p>\n
So if your logo is similar to Friendly Beasts Cider Company – with extremely fine details – we may need to do some revisions or redrawing. Remember our previous problem of having too much uninterrupted, black? Well, we also don’t want too much interruption.<\/p>\n
The glaze needs somewhere to rest, but it also needs enough space to sit. Otherwise, it could be so faint, the details become muddled.<\/p>\n
[\/et_pb_text][et_pb_text admin_label=”SHAPE.” _builder_version=”4.16″ global_colors_info=”{}”]<\/p>\n
[\/et_pb_text][et_pb_text admin_label=”What is the shape of your logo?” _builder_version=”4.16″ global_colors_info=”{}”]<\/p>\n
What is the shape of your logo? Is it short and wide? Tall and skinny? Perfectly round?<\/p>\n
In many cases, your logo’s shape determines medallion shape. Obviously, right? Well in many cases, yes. Take a look at Elizabeth Brewing Company’s logo; already contained in a circle.<\/p>\n
[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/greyfoxpottery.com\/wp-content\/uploads\/2019\/06\/custom-logo-medallion-2.jpeg” align=”center” align_tablet=”center” align_phone=”center” align_last_edited=”on|desktop” admin_label=”EBC – Original” _builder_version=”4.21.0″ max_width=”70%” hover_enabled=”0″ global_colors_info=”{}” alt=”Black drawing of the characters %22EBC%22 with a cog wheel shape around them.” title_text=”custom-logo-medallion-2″ sticky_enabled=”0″][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/greyfoxpottery.com\/wp-content\/uploads\/2019\/06\/custom-logo-medallion-3.jpeg” align=”center” align_tablet=”center” align_phone=”center” align_last_edited=”on|desktop” admin_label=”EBC – Medallion” _builder_version=”4.21.0″ max_width=”70%” hover_enabled=”0″ global_colors_info=”{}” alt=”Black drawing of the characters %22EBC%22 with a cog wheel shape around them.” title_text=”custom-logo-medallion-3″ sticky_enabled=”0″][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”We didn’t have to put much thought into the shape…” _builder_version=”4.16″ global_colors_info=”{}”]<\/p>\n
We didn’t have to put much thought into the shape of this medallion. Go circles!<\/p>\n
[\/et_pb_text][et_pb_text admin_label=”If your logo is perfectly round or very near…” _builder_version=”4.16″ global_colors_info=”{}”]<\/p>\n
If your logo is perfectly round or very near, then you’ve made our jobs easier! We’ll place your logo into a circle or an oval if it’s possible because they are the most forgiving shapes for the variety of pottery mug styles we have.<\/p>\n
[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/greyfoxpottery.com\/wp-content\/uploads\/2019\/06\/custom-logo-medallion-23.jpeg” align=”center” align_tablet=”center” align_phone=”center” align_last_edited=”on|desktop” admin_label=”Golden Door – Original” _builder_version=”4.21.0″ max_width=”70%” hover_enabled=”0″ global_colors_info=”{}” alt=”The text %22Golden Door Coffee, Compassion. Justice, Unity%22 with a drawing of a coffee mug with fire coming out of the top. ” title_text=”GDC_logo color” sticky_enabled=”0″][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/greyfoxpottery.com\/wp-content\/uploads\/2019\/06\/custom-logo-medallion-24.jpeg” align=”center” align_tablet=”center” align_phone=”center” align_last_edited=”on|desktop” admin_label=”Golden Door – Medallion” _builder_version=”4.21.0″ max_width=”70%” hover_enabled=”0″ global_colors_info=”{}” alt=”The text %22Golden Door Coffee, Compassion. Justice, Unity%22 with a drawing of a coffee mug with fire coming out of the top. ” title_text=”custom-logo-medallion-24″ sticky_enabled=”0″][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”Circles and ovals are also the most efficient…” _builder_version=”4.16″ global_colors_info=”{}”]<\/p>\n
Circles and ovals are also the most efficient shapes for our production artists. They apply your medallions, smooth the edges, apply the glaze fill and clean off excess glaze – all by hand!<\/p>\n
In other cases, it can require a bit more thought and creativity. Bell Sheep has a logo that is wide and short. They asked that we add the text, “North Shore,” somewhere in the logo.<\/p>\n
[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/greyfoxpottery.com\/wp-content\/uploads\/2019\/06\/custom-logo-medallion-25.jpeg” align=”center” align_tablet=”center” align_phone=”center” align_last_edited=”on|desktop” admin_label=”Bell Sheep – Original” _builder_version=”4.21.0″ max_width=”70%” hover_enabled=”0″ global_colors_info=”{}” alt=”Text %22bell sheep Homestead%22 with a group of illustrated pine trees at the top.” title_text=”82190 Bell Sheep Homstead Logo 1″ sticky_enabled=”0″][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/greyfoxpottery.com\/wp-content\/uploads\/2019\/06\/custom-logo-medallion-26.jpeg” align=”center” align_tablet=”center” align_phone=”center” align_last_edited=”on|desktop” admin_label=”Bell Sheep – Medallion” _builder_version=”4.21.0″ max_width=”70%” hover_enabled=”0″ global_colors_info=”{}” alt=”Text %22bell sheep Homestead%22 with a group of illustrated pine trees at the top.” title_text=”custom-logo-medallion-26″ sticky_enabled=”0″][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”Placing the text under the logo added height.” _builder_version=”4.16″ global_colors_info=”{}”]<\/p>\n
Placing the text under the logo added height. It also nicely balanced out the tree illustration on top. But what shape will this logo look best in? We went with a horizontal oval, but we also added a playful, sheepish outline to add interest and give the glaze more places to hang out.<\/p>\n
What do you think? Pretty cute, right?<\/p>\n
So why do we even want to add height to a vertically challenged logo? Well, because it looks better on pottery mugs! Not a very scientific answer; I know.<\/p>\n
If your logo is short & wide, like Black Sheep’s logo, we usually try to add a bit of height or cut a bit of width where possible. In the same regard, if your logo is tall & narrow, we usually try to add a bit of width or cut a bit of height where possible.<\/p>\n
But, what if your logo has hard edges? Squares, triangles, trapezoids, octagons, parallelograms, rhombuses. We’re not saying we dislike edges. We’re not saying that at all!<\/p>\n
[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_5,1_5,1_5,1_5,1_5″ _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}”][et_pb_column type=”1_5″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/greyfoxpottery.com\/wp-content\/uploads\/2019\/06\/Pierres-Hole-Medallion.jpg” align_tablet=”center” align_phone=”center” align_last_edited=”on|desktop” admin_label=”Pierre’s Hole” _builder_version=”4.21.0″ hover_enabled=”0″ global_colors_info=”{}” alt=”Drawing of a bear ride a bicycle on a hill with the text %22Pierre’s Hole 2018%22″ title_text=”Pierres Hole Medallion” sticky_enabled=”0″][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_5″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/greyfoxpottery.com\/wp-content\/uploads\/2019\/06\/Smutty-Suds-Club-Medallion.jpg” align_tablet=”center” align_phone=”center” align_last_edited=”on|desktop” admin_label=”Smutty Suds Club” _builder_version=”4.21.0″ hover_enabled=”0″ global_colors_info=”{}” alt=”Drawing of a seal with the text %22Smutty Suds Club%22 to the left.” title_text=”Smutty Suds Club Medallion” sticky_enabled=”0″][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_5″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/greyfoxpottery.com\/wp-content\/uploads\/2019\/06\/Black-Canyon-Medallion.jpg” align_tablet=”center” align_phone=”center” align_last_edited=”on|desktop” admin_label=”Black Canyon” _builder_version=”4.21.0″ hover_enabled=”0″ global_colors_info=”{}” alt=”Text %22Black Canyon Ultras 100k & 60k%22 with a windmill drawing on the right.” title_text=”Black Canyon Medallion” sticky_enabled=”0″][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_5″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/greyfoxpottery.com\/wp-content\/uploads\/2019\/06\/custom-logo-medallion-28.jpeg” align_tablet=”center” align_phone=”center” align_last_edited=”on|desktop” admin_label=”Harris Family” _builder_version=”4.21.0″ hover_enabled=”0″ global_colors_info=”{}” alt=”Illustration of a barn and chickens with the text %22The Harris Family Est. 1957. Good food, good coffee, lots of love, no drama.” title_text=”custom-logo-medallion-28″ sticky_enabled=”0″][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_5″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/greyfoxpottery.com\/wp-content\/uploads\/2019\/06\/Backpocket-Brewing-Medallion.jpg” title_text=”Backpocket Brewing Medallion” align_tablet=”center” align_phone=”center” align_last_edited=”on|desktop” admin_label=”Backpocket Brewing” _builder_version=”4.21.0″ global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”If your logo has edges…” _builder_version=”4.16″ global_colors_info=”{}”]<\/p>\n
If your logo has edges, the most we’ll do is round out the corners so our production artists can get into all the nooks and crannies with their tools. So, it’s all good if your logo has edges.<\/p>\n
For the most part, we won’t merely jam your logo into a basic shape and call it good. If your logo has a natural edge to it that isn’t too wacky, we’ll follow it. Check these guys out!<\/p>\n
[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_5,1_5,1_5,1_5,1_5″ _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}”][et_pb_column type=”1_5″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/greyfoxpottery.com\/wp-content\/uploads\/2019\/06\/Iowa-College-of-Dentistry-Medallion.jpg” align_tablet=”center” align_phone=”center” align_last_edited=”on|desktop” admin_label=”Iowa College” _builder_version=”4.21.0″ hover_enabled=”0″ global_colors_info=”{}” alt=”Black outline of the state of Iowa, with the text %22The University of Iowa College of Dentistry.%22″ title_text=”Iowa College of Dentistry Medallion” sticky_enabled=”0″][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_5″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/greyfoxpottery.com\/wp-content\/uploads\/2019\/06\/Nomadic-Michigan-Medallion.jpg” align_tablet=”center” align_phone=”center” align_last_edited=”on|desktop” admin_label=”Nomadic Michigan” _builder_version=”4.21.0″ hover_enabled=”0″ global_colors_info=”{}” alt=”Illustration of a person riding a motorcycle in from of mountains with the text %22Nomadic Adventure Apparel, Paradise, Michigan%22.” title_text=”Nomadic Michigan Medallion” sticky_enabled=”0″][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_5″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/greyfoxpottery.com\/wp-content\/uploads\/2019\/06\/Mr-Swindle-Medallion.jpg” align_tablet=”center” align_phone=”center” align_last_edited=”on|desktop” admin_label=”Mr Swindle” _builder_version=”4.21.0″ hover_enabled=”0″ global_colors_info=”{}” alt=”The text %22The Great Mr. Swindle’s Traveling Peculiarium and drink-ory garden%22.” title_text=”Mr Swindle Medallion” sticky_enabled=”0″][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_5″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/greyfoxpottery.com\/wp-content\/uploads\/2019\/06\/Black-Sheep-Medallion.jpg” align_tablet=”center” align_phone=”center” align_last_edited=”on|desktop” admin_label=”Black Sheep” _builder_version=”4.21.0″ hover_enabled=”0″ global_colors_info=”{}” alt=”Badge illustration with the text %22Black 7331 Sheep. PBR%22 in the middle.” title_text=”Black Sheep Medallion” sticky_enabled=”0″][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_5″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/greyfoxpottery.com\/wp-content\/uploads\/2019\/06\/Morris-Point-Walley-Medallion.jpg” align_tablet=”center” align_phone=”center” align_last_edited=”on|desktop” admin_label=”Morris Point” _builder_version=”4.21.0″ hover_enabled=”0″ global_colors_info=”{}” alt=”Illustration of the state of Minnesota with a large fish in the middle and the text %22Morris POint%22.” title_text=”Morris Point Walley Medallion” sticky_enabled=”0″][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”Letter to Existing & Potential Customers” _builder_version=”4.16″ global_colors_info=”{}”]<\/p>\n
Existing customers, if you love the way your clay medallion looks, we are so happy! If you read this and now you’re thinking, “I’d like to update my medallion by adding more black or more white,” give us a call<\/a> or send us an email<\/a>! Us designers will take a good hard look at your clay medallion and work on how we can make it look its best.<\/p>\n If you’re a potential customer, not sure if they want to order yet, don’t want to get a hundred emails just because you asked for one quote… really, ask us for a quote<\/a>. You’ll get an automated email with some info, and Jack will reach out to you to see if you’re still interested after learning more about pricing and lead times. If you say no, that will be the end. No strings attached.<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”2_5,3_5″ _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}”][et_pb_column type=”2_5″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/greyfoxpottery.com\/wp-content\/uploads\/2019\/06\/custom-logo-medallion-27.jpeg” align_tablet=”center” align_phone=”center” align_last_edited=”on|desktop” admin_label=”Photo of Designers” _builder_version=”4.21.0″ hover_enabled=”0″ border_radii=”on|10px|10px|10px|10px” global_colors_info=”{}” alt=”Two women standing side by side in front of a brick wall.” title_text=”custom-logo-medallion-27″ sticky_enabled=”0″][\/et_pb_image][\/et_pb_column][et_pb_column type=”3_5″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”Any questions? Contact us!” _builder_version=”4.21.0″ hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″]<\/p>\n